Value Chain

Livestock Sectors : Beef



Branding Beef as Natural or Organic: A Look at the US Market Place
Clinton Dobson Livestock Market Analyst June 19 2008 “Consumers are concerned about meat safety. Natural beef is a proxy of food safety. Attributes serve as the basis to begin branding beef products and creating brand loyalty. Organic has tough competition when consumers are satisfied with natural….
https://www.agric.gov.ab.ca/content/valuechain/Branding_Beef_as_Natural_or_Organic_a_look_at_the_US_marketplace.pdf


Effects of winter stocker growth rate and finishing system on: II. Ninth–tenth–eleventh-rib composition, muscle color, and palatability. S. K. Duckett*,2, J. P. S. Neel†, R. N. Sonon Jr.‡, J. P. Fontenot‡, W. M. Clapham† and G. Scaglia‡
Angus-cross steers (n = 198; 270 kg; 8 mo) were used in a 3-yr study to assess the effects of winter stocker growth rate and finishing system on 9–10–11th-rib composition, color, and palatability.
http://www.animal-science.org/content/85/10/2691.full


Manitoba Grass Fed Beef pure and simple
In 2007 a group of us (producers, processors, butchers, retailers, chefs and restaurant owners) launched the Manitoba Grass Fed Beef Association to develop a value chain for grass fed beef.
http://www.manitobagrassfedbeef.ca/


Rancher's Return Cow/Calf and Backgrounding Analysis Tool
Ranchers Return helps managers to evaluate cow-calf and backgrouding enterprise profitability bu calculating production costs, breakeven selling prices, gross margins, and returns to equity, It is available for free download from this webpage. 2011
http://www1.agric.gov.ab.ca/$department/softdown.nsf/main?openform&type=RanchersReturn&page=information


Understanding FactorsAffecting Meat Quality, Susan K. Duckett
Pasture]Based Beef Systems for Appalachia
http://www.americangrassfed.org/wp-content/uploads/Meat%20Quality-Susan%20Duckett.pdf


2006 The Alliance Yellow Pages.
Listing of beef industry alliances since 1998. The Beef Magazine. Listing compiled by Stephanie Veldman.
http://beefmagazine.com/mag/beef_alliance_yellow_pages_7/


A Look to the Future: The Future of Animal Agriculture in North America.
Future trends of North American animal agriculture. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chapter9.pdf


Agricultural Marketing Manual.
Farm product marketing for producers and agri-business. Alberta Agriculture and Rural Development. 2005.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/sis8570


Animal Welfare: The Future of Animal Agriculture in North America.
Animal welfare is discussed in this chapter. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/AnimalWelfare_000.pdf


Avant-propos: L'avenir de la production animale en Amérique du
Avant-propos de l'étude détaillée. NordLa Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/51673GForeword-fr_Gdes_.pdf


Beneficial Management Practices: Environmental Manual for Alberta Cow/Calf Producers.
Farm practice guidelines for cow/calf producers. Alberta Agriculture and Rural Development. 2006.
https://www1.agric.gov.ab.ca/$Department/deptdocs.nsf/all/epw8724


Beretta Farms website
A website of an Alberta based organic beef chain.
http://berettafarms.com/


Bien-être des animaux: L'avenir de la production animale en Amérique du Nord.
Bien-être des animaux et l'avenir de la production animale en Amérique du Nord. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap8_Fr_.pdf


Bill Niman's Next Move.
An article about Niman Ranch and BN Ranch value chains. By Bo Burlingham. Inc., Jul 1, 2009.
http://www.inc.com/magazine/20090701/bill-nimans-next-move.html


Branded Beef: What Happens Behind The Brand?
A list of resources to develop a branded beef program. Alberta Agriculture and Rural Development. 2008.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12174


Branded Beef: What Makes a Brand?
A list of some commonly marketed branded beef attributes. Alberta Agriculture and Rural Development. 2008.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12172


Branded Beef: What is Branded Beef?
The definition and benefits of branding.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12169


Branded Beef: Where is the Market?
Understanding the market for a branded product.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12171


Branded Beef: Who Is Branding Beef in Alberta?
List of branded beef programs and niche beef players in Alberta. Alberta Agriculture and Rural Development. 2008.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12173


Branded Beef: Why Brand?
The advantages and challenges of branding.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/bdv12170


Business Performance Tools in an Alberta Direct Market Beef Enterprise.
Economic information on establishing and operating a direct market beef enterprise. Alberta Agriculture and Rural Development. 2002.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex7373


CROPP Cooperative, The Cooperative Regions of Organic Producer Pools: A Case Study.
A case study of a new generation co-op focussed on organic food production. Prepared for the North Central Initiative for Small Farm Profitability by the University of Wisconsin Center for Cooperatives. Funded by the Initiative for Future Agricult
http://www.agofthemiddle.org/pubs/cropp.pdf


Community and Labor: The Future of Animal Agriculture in North America. A
Community and labour are discussed in this chapter of a North American animal agriculture study. Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/CommunityLabor.pdf


Competitive Edge: Cattle Marketing for the 21st Century
Technical evaluation of an online marketing tool for beef producers. By Sarah Chess, John Brown University, 2004
http://krex.k-state.edu/dspace/bitstream/2097/1053/1/SarahChess2008.pdf


Consumer Demand Issues: The Future of Animal Agriculture in North America.
Consumer demand is examined in this North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/ConsumerDemand.pdf


Direct Marketing Meats...Selling Freezer Beef.
Direct farm marketing of frozen beef. Alberta Agriculture and Rural Development. 2005.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex10321


Direct Marketing Meats...Selling Meat at Alberta Approved Farmers' Markets.
Issues to consider when marketing meat at a Farmers' Market. Alberta Agriculture and Rural Development. 2005.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex10326


Direct Marketing Meats...Selling Meat at Alberta Approved Farmers' Markets.
Factsheet to help producers and processors understand the key elements of direct marketing. Alberta Agriculture and Rural Development. 2005.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex10326


Economics of Production, Processing and Marketing: The Future of Animal Agriculture in North America.
Chapter on economics in the North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Economics_000.pdf


Enjeux environnementaux: L'avenir de la production animale en Amérique du Nord.
Enjeux environnementaux et l'avenir de la production animale en Amérique du Nord. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap6environment.pdf


Environmental Issues: The Future of Animal Agriculture in North America.
Environmental issues are discussed in this North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/EnvironmentalIssues_000.pdf


Executive Summary: The Future of Animal Agriculture in North America.
Executive summary of North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/ExecSummary.pdf


Farm Fresh Connection: A Program of the Maine Sustainable Agriculture Society.
A case study of a value chain involving the foodservice industry.
http://www.agofthemiddle.org/pubs/farmfresh.pdf


Food Safety and Animal Health: The Future of Animal Agriculture in North America.
Food safety and animal health is examined in this North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/FoodSafety.pdf


Forage beef website.
Website of cow-calf and forage production information.
http://www.foragebeef.ca/app33/foragebeef/index_body.jsp


Full Report: The Future of Animal Agriculture in North America.
An overview of animal agriculture and its future in North American. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/FinalEnglishReport1156973539.pdf


Global Competitiveness and Trade: The Future of Animal Agriculture in North America.
Chapter on global trade in the North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Trade_000.pdf


Harris Ranch Beef Company website.
Website of an American based beef value chain.
http://harrisranchbeef.com/about-us/


Highland Beef website.
Website of an Alberta based beef value chain.
http://www.highlandbeef.com/


Innovative Models: Small Grower and Retailer Collaborations
Good Natured Family Farms and Balls Food Stores. Part A: Good Natured Family Farms' perspective a case study of a value chain in Kansas, from the producer's perspective.
http://ngfn.org/resources/research-1/innovative-models/Good%20Natured%20Family%20Farms%20Innovative%20Model.pdf


Innovative Models: Small Grower and Retailer Collaborations (2)
Good Natured Family Farms and Balls Food Stores. Part B: Balls Food Stores' perspective. A case study of a value chain in Kansas, from the buyer's perspective.
http://ngfn.org/resources/research-1/innovative-models/Balls%20Food%20Stores%20Innovative%20Model.pdf


Introduction: L'avenir de la production animale en Amérique du Nord.
Introduction de l'étude détaillée. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Introduction-f.pdf


Introduction: The Future of Animal Agriculture in North America.
Introduction to the North American animal agriculture study. A Farm Foundation Project, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/introduction_000.pdf


La collectivités et la main-d?oeuvre: L'avenir de la production animale en Amérique du Nord.
La collectivités et la main-d?oeuvre. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap7_fr_.pdf


La demande des consommateurs et ses enjeux: L'avenir de la production animale en Amérique du Nord.
La demande des consommateurs sont discutés. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap3consumerdemand.pdf


La salubrité des aliments et la santé des animaux: L'avenir de la production animale en Amérique du Nord.
La salubrité des aliments et la santé des animaux. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap5fr.pdf


Laura's Lean Beef website.
Webside of a beef value chain based in Kentucky.
http://www.laurasleanbeef.com/


Le commerce international et la compétitivité sur les marchés mondiaux: L'avenir de la production animale en Amérique du Nord.
Le commerce international et la compétitivité sur les marchés mondiaux. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap4-fr.pdf


Le marché du boeuf naturel aux États-Unis, Décembre 2005.
Rapport sur le marché du boeuf naturel aux États-Unis. Agriculture et Agroalimentaire Canada.
http://www.ats-sea.agr.gc.ca/amr/4100-fra.pdf


Les aspects économiques de la production, de la transformation et de la commercialisation: L'avenir de la production animale en Amérique du Nord.
Les aspects économiques sont examinés. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/Chap2_fr_econ.pdf


Marketing: Will It Sell?
Factsheet designed to help you evaluate the feasibility of a new agricultural business. Alberta Agriculture and Rural Development. 2003.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex1132


Mid-scale food value chains case study: Country Natural Beef.
Summarized case study of Country Natural Beef's vaCAIS. 2009. lue chain.
http://www.agofthemiddle.org/pubs/rb79final2.pdf


Natural Beef Market in the United States.
An overview of the natural beef market in the U.S. Agriculture and Agri-Food Canada. December 2005.
http://www.ats.agr.gc.ca/us/4100_e.htm


New Seasons Market Case Study in Portland, Oregon
Case study of a regional grocery chain involved in value chains. by Eileen Brady. Ag-of-the-Middle Task Force Regional Case Studies. July 2004.
http://www.agofthemiddle.org/pubs/newseasons.pdf


Niman Ranch website.
Website of an American based beef, pork, lamb, and poultry value chain.
http://www.nimanranch.com/index.aspx


Oregon Country Beef
A value chain consisting of 40 cow/calf beef ranches in Oregon.
http://www.agofthemiddle.org/pubs/ocb_case.pdf


Prairie Heritage Beef's website.
Website of an Alberta based beef value chain.
http://www.prairieheritage.ca/


Remerciements: L'avenir de la production animale en Amérique du Nord.
Remerciements. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/51673NAcknowledgements-fr_SD_.pdf


Sommaire: L'avenir de la production animale en Amérique du Nord.
Sommaire de l'étude détaillée. La Farm Foundation, Oak Brook, Illinois, 2006.
http://www.farmfoundation.org/projects/documents/ExecSum_French_low.pdf


Spring Creek Ranch Premium Beef website.
Website of an Alberta based beef value chain.
http://www.springcreek.ca/


Strategic Alliances in the U.S. Beef Supply Chain.
Analysis of strategic alliances in the U.S. beef supply chain. By Brandi R. Mulrony and Fabio R. Chaddad. Journal of Food Distribution Research 36(3). November 2005.
http://ageconsearch.umn.edu/bitstream/27765/1/36030018.pdf


U.S. Premium Beef website.
Website of a US value chain.
http://www.uspremiumbeef.com/


Value-based Marketing of Cattle: More Than Just Carcass Quality.
Value Based Marketing of cattle is examined.
https://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/agdex3686


Values-based food supply chains, Executive summary
Country Natural Beef, CROPP/Organic Valley, Shepherd's Grain and Red Tomato. Four case studies of value chains in the U.S. By Steve Stevenson, CIAS.2009.
http://www.agofthemiddle.org/pubs/vcexecsum.pdf


Values-based food supply chains: Country Natural Beef
Case study of Country Natural Beef's value chain. by Steve Stevenson, CIAS. 2009
http://www.agofthemiddle.org/pubs/cnbcasestudyfinalrev.pdf


Website of Coleman Natural Foods.
Website of a US value chain.
http://www.colemannatural.com/


Website of Country Natural Beef.
Website of a US value chain.
http://countrynaturalbeef.com/index.php?option=com_frontpage&Itemid=1


Website of Maverick Ranch.
Website of a US value chain.
http://maverickranch.com/


Website of Meyer Natural Angus.
Website of a US value chain.
http://meyernaturalangus.com/#view=/ranch/our-ranchers


Website of Painted Hills Natural Beef, Inc.
Website of a US value chain.
http://www.paintedhillsnaturalbeef.com


Why Future Beef Went Under, by Wes Ishmael. Beef. Nov. 1, 2002.
Factors that led to the failure of Future Beef Operations.
http://beefmagazine.com/mag/beef_why_future_beef/

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